Phil Shiller, one of the regulars in the Apple keynotes, and the top managers of Apple in the last 30 years (he has been director of marketing for 23 years) has decided that it is time to take it slower now that this year turns 60.
In the official statement where Apple has released the news, Phil Shiller states that the time has come to make certain changes in his life, and focus more on his family, friends and some of the personal projects he has in mind and than could not dedicate the necessary time.
Schiller will be in charge of running the App Store, will continue to host Apple events and your will have a paper named by the company Apple Fellow (former members of the company). His role as Apple’s chief marketing officer will pass to Greg Joswiak. In the same statement, Tim Cook states that:
Phil has helped make Apple the company it is today and his contributions are broad, vast, and profound. In this new role, he will continue to provide the incredible association of thought, and guidance that has defined his decades at Apple.
Joz’s many years of leadership in the Product Marketing organization make him perfectly suited for this new role and will ensure a smooth transition at a time when the team is engaged in such an important and exciting job. I am delighted that the entire executive team benefits from your collaboration, ideas and energy.
To get an idea of what a Apple Fellow, we just have to take a look at other great custom that have this same role in the company as Steve Wozniak, Bill Atkinson, Steve Capps, Guy Kawasaki and Rich Page.