Tracking prevention: Facebook complains about ad blocker in iOS 14

Under iOS 14, the operating system will warn users more clearly that the apps can track them.

iOS 14 and iPadOS 14 will make it harder to track users across the web, tracking prevention will no longer be limited to the browser, but will also be mandatory in apps. This is bad news for companies like Facebook, as their business model is based on individualized advertising, which follows platform users down to the very last corner of their digital life. How exactly this should work under iOS 14 we have described in this article.